Here's another splendid advert from Finbarr International, Kent's nuttiest mail-order bookseller.
(Image credit - does not depict the advertiser)
Regular readers will be familiar with Finbarr, who last year inspired one of my favourite complaints. It concerned an advert which promised to show you how to make a person become your willing love slave.
Finbarr's current advert (available here) is more restrained, but not by much. The ad promotes two books.
"The Hand of God... Author E. Raphael received secret from mystic teacher and claims it transformed his fortunes...Author claims it brings him money when needed..."
"THE ORIGINAL PRAYER OF JESUS THE CHRIST... A woman carries the prayer on her & experiences incredible changes in her life... man loses all in stock market, only to regain it..."
My Christian education was fragmentary, but I'm almost sure I can remember something about that Jesus chap being against this kind of thing.
On behalf of God's only son - who is presumably busy with more important stuff - ASA complaint follows!
"I'm writing to complain about an advert in the UK edition of Nexus magazine (Apr-May 2011, p65).
The advert, for Finbarr, promotes three books which are apparently "based on proven personal experiences".
1. "The Hand of God... Author E. Raphael received secret from mystic teacher and claims it transformed his fortunes...Author claims it brings him money when needed..."
I'd like to challenge whether the claim that the "secret" can "[bring] money when needed" exaggerates the accuracy of the book.
2. "THE ORIGINAL PRAYER OF JESUS THE CHRIST... A woman carries the prayer on her & experiences incredible changes in her life... man loses all in stock market, only to regain it..."
I'd like to challenge whether the claim that the "ORIGINAL PRAYER OF JESUS THE CHRIST" can be used to make money on the stock market exaggerates the accuracy of the book.
I can confirm that I have no connections with the advertiser."
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